It’s no secret that growth is paramount in today’s fast-paced world, particularly for startups and emerging sectors where competition to establish market dominance is rife. Once funds are secured and growth strategies are built, it all comes down to customer acquisition – and keeping those customers. Customer Acquisition Cost (CAC) is an age-old business metric … Read more
You’re starting to see success. You’ve achieved product-market fit and you have a handful of customers that not only love your solution, but use it regularly. However, you know that founder-led sales only gets you so far. You’re going to need to hire a sales team to bring in revenue and scale up to the … Read more
This is the second blog in our B2B Go-To-Market series. You can read our first article to learn more about B2B lead generation best practices. As an early-stage company, approaching the enterprise can seem like a daunting and overwhelming prospect. The sales cycles are longer, more complicated and involve many more stakeholders. So how do … Read more
Earlier this year, RTP hosted a panel discussion with top sales leaders who shared their experiences of B2B go-to-market strategies with our portfolio of early-stage founders. In this series of blogs, we bring you those insights. We cover everything from navigating enterprise sales, building a sales team and retaining your top talent. But, of course, … Read more
People will make or break your startup’s success. And attracting, developing and retaining talent has never been more critical – nor more challenging. Knowing this all too well, Babu Vittal recently joined RTP Global as the firm’s first People and HR Practice Leader to help our portfolio companies navigate these tricky times. Given his wealth … Read more
To be a successful entrepreneur, you will make mistakes. I certainly did. In my role as a start-up founder and as an investor, I have experienced and witnessed a number of mistakes and learnings. At our recent RTP Global Founders Summit, I shared some of these mistakes with our founders so that they might be … Read more
Alex, how are VCs thinking about ChatGPT? Investors seeking companies in the generative AI space first need to understand what they are investing in. VCs will never find a generative AI model that can compete with Google or Microsoft’s Open AI. Why? Because no start-up has the computing power nor the billions of dollars that … Read more
In response to the conflict in Ukraine, RTP Global’s founder, Leonid Boguslavsky shares this statement: “Seeing what is happening in Ukraine, I cannot remain silent. “I feel deeply that this catastrophic and unjustified tragedy must end. I believe that invention and entrepreneurship should be used to build a new, better world – one with more joy … Read more
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